Spray Bottle Designer Dress: Bella Hadid Redefines Seamless

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Spray bottle designer dress
Bella Hadid Redefines Seamlessly

Surprise at the Coperni label’s fashion show in Paris: Instead of wearing a designer dress, model Bella Hadid steps onto the catwalk alone in a thong – then gets dressed with a spray bottle. This is made possible by a special liquid textile that solidifies on the skin.

It is not ready-made fashion: at the fashion show of the Coperni label in Paris on Friday evening, there was a lesson in textile innovation. Supermodel Bella Hadid had a dress sprayed on her bare skin live in front of the public – with a liquid that solidified on the 25-year-old’s body within minutes. With just a few swipes, the jersey-esque fabric was transformed into a form-fitting, off-the-shoulder dress while still on the runway.

The spraying technique was developed by Fabrican, a company founded by Spanish fashion designer and scientist Manel Torres. Fabrican Liquid contains cotton or synthetic fibers dissolved in a polymer solution. This solution evaporates when it comes into contact with the skin – and what’s left is a thin layer of fabric that needs no seams. After wearing it can be removed and turned back into a solution. According to the manufacturer, the liquid can be reused.

Coperni and Torres spent six months working on Hadid’s off-the-shoulder dress at London’s Bioscience Innovation Center, Vogue Business reports. “It’s our duty as designers to try new things and show a possible future,” says Coperni co-founder Sébastien Meyer – though admitting that the spraydress concept isn’t suited to the masses. “We won’t make money from it, but it’s a beautiful moment – an experience that stirs emotions.”

According to the Coperni founders, they are fascinated by technology – “and by Apple”, as Meyer admitted last year when presenting the Spring/Summer 2022 collection. The label caused a stir at the time because it also included the daughter of Apple founder Steve Jobs on the catwalk brought. Eve Jobs had wanted to make a career as a model for a long time, but her breakthrough was a long time coming.

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